About

25 years in.
Still learning.

I'm Alun - founder of Altogether Agile, agile practitioner, trainer, coach, and Visiting Lecturer, University of Westminster. This page is about where I've come from, what I believe, and why I built this.

London-based25+ years experience1,500+ trainedABC Assessor
Alun Davies-Baker, founder of Altogether Agile
The story

How I got here.

I didn't set out to be an agile trainer. I started as a graduate trainee at SSA after a Masters at UMIST, writing code for ERP systems on AS400. What followed was fifteen years at Boehringer Ingelheim - moving from systems analyst to Head of IS Consulting to leading a global SAP deployment across six countries.

It was inside Boehringer that I first got serious about agile - pioneering a Scrum-wrapped-with-DSDM approach to enterprise SAP rollouts at a time when most organisations considered the two incompatible. It worked. Not perfectly, but well enough to prove the point.

In 2016 I went independent, founding Altogether Agile and building a training and coaching practice from the ground up. I've worked as an affiliate trainer with QA, Metadata Training, and TCC; as a Scrum Master and Assessor at the Agile Business Consortium; and as a Visiting Lecturer at the University of Westminster since 2020.

Altogether Agile is now the centre of gravity - training, coaching, knowledge base, and platform in one place. One person, nearly 30 years of experience, and a genuine belief that agile works when it's taught and coached by someone who's actually done it.

Credentials
Co-author - AgilePM (new version, 2025)
ABC Level-4 Specialist in agile training
Advanced Certified Scrum Master (A-CSM)
ABC Assessor - interviews professional membership candidates
AgileBA module author
Management 3.0 Facilitator
ICF-aligned coaching practice
STAR Manager Trainer
Visiting Lecturer, University of Westminster
SAFe 5 Agilist (elapsed)
Scrum Master (elapsed)
Verified Badges
Associate Certified Coach (ACC)Professional Scrum Master II (PSM II)Business Agility Catalyst
Work with me

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Feedback

What people say.

Very well presented and great real world course content
Dave
Endress+Hauser
It was an excellent experience! We managed to cover a significant amount in just two days, and although there's still much to digest, it was undeniably a productive time, and the team has gained tremendously. Thank you!
Kirstie
Endress-Hauser
Alun is a great trainer, I haven't done an exam since school and I was very nervous, to say the least! Alun very much put me at ease from the start, he understood how I best learn and adapted his training to suit, using real life scenarios. I really feel like I confidently understood the knowledge and not just how to pass the exam! (Also was helpful with exam prep too.) Just a genuine nice guy, who's great at his job and makes learning enjoyable.
Sophie
Agile Business Consortium
Why Altogether Agile exists

The mission.

Most agile training is too abstract. It describes frameworks without connecting them to real problems. It teaches ceremonies without explaining why they exist. It certifies people who leave the course without knowing what to do on Monday morning.

Altogether Agile exists to close that gap. That means every technique connects to a real decision, not a hypothetical one - and every session ends with something concrete enough to act on.

Every course, every coaching conversation, and every technique in the knowledge base is designed to be immediately usable - not a concept to be filed away for later. That means real scenarios, honest facilitation, and a trainer who's been in the room for real.

How I work

Training and coaching philosophy.

Training
Learning that transfers.

Most agile training fails not because people don't understand the concepts - but because they've never had to apply them under real conditions. Good training puts people in those conditions safely, with a facilitator who's been in the room for real.

Scenario-led from the first session
Frameworks as tools, not religions
Certification as a by-product of learning, not the goal
Every technique connected to a real business problem
Coaching
Questions, not answers.

The best coaching conversations don't end with a solution handed over. They end with the person finding their own clarity - which means they own it, and they're more likely to act on it. My job is to ask the right questions, hold the space, and get out of the way.

ICF-aligned approach throughout
Experience in the room, but not imposing it
The coachee's agenda, not mine
Honest feedback when it's asked for
Career

How it unfolded.

Late 1990s
Starting with systems, not people
Began in enterprise software - ERP implementations, data warehousing, systems analysis. Good technical grounding, but the most interesting problems were never the technical ones. They were the people ones.
Early 2000s
First encounter with agile
Working inside a large pharmaceutical organisation, I started experimenting with Scrum wrapped around DSDM for SAP rollouts - in environments where most people said it couldn't work. It did. That was the turning point.
Mid 2000s
Leading teams, learning to coach
Moved into team leadership and consulting roles. Quickly found that the hard part of agile adoption was never the framework - it was the dynamics. How teams make decisions. How they handle uncertainty. How leaders get out of the way. Started coaching before I had a word for it.
2016
Going independent
Left the corporate world to run Altogether Agile full time. Started delivering Scrum and agile training alongside coaching and facilitation work. The goal from day one: practical, honest, grounded in real experience - not textbook agile.
2017 onwards
Building the training practice
Developed affiliate training relationships and began delivering APMG-accredited courses - AgilePM, AgileBA, Agile Digital Services. Each course sharpened the conviction that certification only sticks when it's connected to real problems.
2020
Coaching, Westminster, and Management 3.0
Formalised the coaching practice. Became a licensed Management 3.0 Facilitator. Took on a Visiting Lectureship at the University of Westminster. The pandemic forced everything online - and proved that good facilitation is about the room you create, not the room you're in.
Now
Now
Still in it
Training, coaching, assessing, lecturing, and building the platform. In 2025 co-wrote the new version of AgilePM as one of the lead authors - the kind of work that only happens when you've been close to the practice long enough to have something worth saying. Still learning. Still finding it interesting.
Work with Altogether Agile

Ready to work with someone who's been in the room?

Browse upcoming courses, explore the knowledge base, or book a free chemistry session to talk through what you need.

Alun Davies-Baker, founder of Altogether Agile